Sustainability
Sustainability is deeply ingrained in the ethos of WONGKRATON, reflecting the cultural values of both Javanese and Japanese traditions. This commitment to environmental stewardship is evident in WONGKRATON's meticulous selection of suppliers and its unwavering dedication to sustainability as a key brand value.
Drawing from the principles of “leren" and "mottainai," WONGKRATON prioritizes suppliers who share its vision of harmonious coexistence with nature. The brand ensures that its partners adhere to strict environmental standards and ethical practices. Partners who demonstrate a commitment to sustainability are preferred choices for WONGKRATON.
Eco System
WONGKRATON places great importance on supporting small businesses and artisans who specialize in handmade products. By sourcing materials from local craftsmen, WONGKRATON not only celebrates traditional craftsmanship but also promotes economic sustainability within local communities. These artisans possess invaluable knowledge and skills passed down through generations, and their handmade products carry a unique cultural heritage that cannot be replicated by mass production methods.
Forging partnerships with eco-conscious suppliers and local artisans, WONGKRATON not only upholds its commitment to environmental responsibility but also fosters a culture of sustainability within its supply chain. This holistic approach to sourcing reflects the brand's dedication to preserving natural resources, minimizing ecological footprints, and promoting community well-being.